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Category: brand

Robotics | IoT

5 Ways E-mail Marketing can Benefit Your Business

Digital advertising is a crucial part of any well-developed marketing campaign. Considering the astronomical rise in popularity of social media, the constant struggle to optimize the search engines for various keywords and the growing number of mobile-centric ads, it’s would be reasonable to assume that some of the more traditional advertising methods like as e-mail marketing have been rendered obsolete. However, this is not the case. E-mail marketing is not only alive and well, but it’s still…

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Be an Expert in Your Field, Not Social Media

We’re all aware of the pervasive use of social media (23% of users check Facebook more than 5 times a day!); for small businesses, monitoring our accounts can seem like a productivity vampire, stealthily sucking resources, time and energy away … Re…

The Rise of Visual Content Marketing

We connected with Linkedin’s Senior Manager of Content Marketing, Jason Miller, to learn why visual content is more effective for marketers than text-based content.
 
In this video, you’ll learn: – Why visual content is more effective than …

A Brand Does Not Make The Company

I think we all agree that a name, logo and color palette, a.k.a. brand, are very important to the entire experience of any company — and startups are no exception.
 
The goal of most every brand is to become … Read More
The post A Brand Does…