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Category: ECommerce

Robotics | IoT

5 Things You Should Know Before Starting an Ecommerce Business

Today, people can buy things with a just a few clicks of a button. You can order an item from another continent and it will arrive at your doorstep. Of course, this also means there are plenty of people who run an online store, and it seems like more people will join them soon. So, if you’ve been thinking about entering the world of business, starting an eCommerce business is a great idea. But there’s much more to it than listing your products online and waiting for your customers to show up….

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3 Startup Scaling Challenges and How to Overcome Them

A few years ago, being an entrepreneur was the big thing. You no longer were “working for the man” and instead decided to join the startup life. It would be a grind, but through hard work and perseverance — plus a great idea — you would soon be free from the shackles of the 9-to-5 world. That alone doesn’t really blow people’s hair back anymore. Today, it’s all about scaling. A new company with just a few people toiling away at a dream until an actual path to…

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Facebook Blamed for Trump, Alibaba Hits $15 Billion in a Day, Trump Surveillance Fears

This Week in Tech:   Facebook Spends the Week Defending Fake News and Denying Blame for Trump Election Last week’s election threw the world into a chaotic tail spin and now it seems Facebook is being questioned. While Facebook’s news feed ranking is guided by data, there are reports that Facebook killed an update to remove fake news from its feed because it affected right wing politics. This fake news, with a right wing slant, had the ability to reach over 150 million Facebook users in the…

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Brand Messaging that Creates an Emotional Connection

Success for a new startup often comes down to crafting a brand that inspires not only potential customers but also motivates team members. While many people think of branding as solely involving a company’s aesthetics—the packaging, logo, web design—these things are all in service of the ultimate goal of good branding creating an emotional connection with the brand. Check out the following techniques, along with the companies that have successfully employed them, for achieving a brand and…

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Death by PowerPoint: The Advantages of Interactive Presentations

We’ve all been there at some point in our lives. Feeling every ounce of energy slowly being sucked out by listening to somebody drone along to a PowerPoint presentation.
“How many slides are there?”
“Twenty. Wait…let me squint. Oh no, … R…

Advancements and Predictions in E-Commerce

Chances are if you’re like most people you use your phone for a lot more than making calls. Between smartphones and tablets, the wireless industry is changing the way we live, work, and play, thanks to turbo-charged mobile devices that … Read M…

Advancements and Predictions in E-Commerce

Chances are if you’re like most people you use your phone for a lot more than making calls. Between smartphones and tablets, the wireless industry is changing the way we live, work and play, thanks to turbo-charged mobile devices that … Read Mo…

Mobile Transaction Growth Outpacing the Payment Establishment’s Ability to Self-govern

Payment companies and mobile technologists alike agree — at least in public, to hide the fierce competition going on behind the scenes.
 
In order to grow mobile commerce and best serve the retailer and consumer, there needs to be … Read…

Social Shopping Takes Advantage of Niches

Online shoppers are presented with a plethora of options when it comes to the decision on where to purchase a product, and on where to seek information on the product.
 
But when it comes to social shopping, quantity does … Read More

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First Steps to eCommerce: Persuadability

The main obstacle for eCommerce platforms is achieving their customers’ trust so that they will buy online. This sometimes becomes a life or death struggle. Persuasion becomes crucial to get your potential customers to buy your products or services. …